Floriculture
We started our operations in the floriculture business in India in 1993 and gradually expanded it to Ethiopia. Today, we are one of the leading floriculture companies across Africa.
Globally, Europe, North America and the Far East are major consumers and suppliers of floriculture products. Recently, cheaper imports have become very popular in these nations, leading to a shift in the base of productions to developing countries in South America, Africa and Asia.
As a healthy business practice, we partner with breeders and conduct production and commercial trials of new varieties of flowers year round to determine the product performance, market perceptions and effects on the environment.
Besides in-house production, we consolidate from other similar growers and export to Japan using our quality controls to maintain the high expectations of our customers. Given the very positive feedback on our business practices, we expect our floriculture segment to flourish in the coming years.